Pocono ProFoods

pocono profoods (2015 - 2019)

MARKETING INTERN → MARKETING ASSISTANT

A screenshot of the new homepage for the Pocono ProFoods website
The top image is random every time someone visits the site!

website

I initiated a website redesign from scratch after noticing the difficulty and antiquity of the company's site that had been developed by a third party.

The previous site was designed in 2013, error prone, and difficult to navigate from a user perspective. Taking the lead on the redeisgn, I wanted to reflect the culinary-driven focus of the company and integrate new features that would attract prospective customers.

About Us (left: before; right: redesign)

Two website screenshots side by side of the About Us page of the Pocono ProFoods website

Culinary Services (left: before; right: redesign - features a video at the top)

Two website screenshots side by side of the Culinary Services page of the Pocono ProFoods website

Products (left: before; right: redesign)

Two website screenshots side by side of the Products page of the Pocono ProFoods website

select social media posts

select graphic design

I served as the in-house graphic designer for all print and digital communications. I was also the lead designer for a custom menu development program - a unique program offered to customers to develop a new menu wholistically. Click here to see some of the menus I've worked on.